Some of the highlights of this event are the diversity of speakers brought to the stage. "Our boutique hotels and businesses are collaborative and pillars of local communities" stated Frances Kiradjian, CEO, BLLA. "Highlights include Avi Brosh, CEO of Paligroup / Zak Normandin, Founder & CEO of Dirty Lemon / Larry Korman, President of AKA Serviced Residences / Joey Gonzalez, CEO of Barry's Bootcamp / Sarah Simon & Tran Wills, Co-Founders of Base Coat / April Uchitel, CEO of VIOLET GRAY / Benjamin Edgar Gott, Founder of Boxed Water / Kim Malek, Founder & CEO of Salt and Straw / Nicole Centeno, Founder & CEO of Splendid Spoon / Melissa Briggs Bradley, Founder of Indagare / Wilhelm Oehl, CXO of Eight Inc. Hearing from leaders first-hand is one reason why people love the Stay Boutique Agenda and attend the BLLA events, besides the great networking, education and overall very upscale, boutique experience."

Additionally, the distinctive events all happening at the same venue, run on consecutive days beginning February 11^th with an afternoon Boutique Bootcamp and Opening Cocktail Reception. Next up is the full day Leadership Conference February 12^th and an Awards Cocktail party & Dinner honoring Projects, Minds & Concepts as well as honoring the Los Angeles Fire Department and their heartfelt recent work during the Woolsey fires in LA. The last day, February 13^th is another full day dedicated to Female Empowerment (everyone invited to attend), built off a group of more than 10,500 women globally, ending with a final reception.

The conference also announced this year's BLLA awards are for many categories. Note that on-site registration will be available but at an increased rate. Follow the links:

AWARDS | SPONSOR A MEMBER OF THE LOS ANGELES FIRE DEPARTMENT TO THE AWARDS DINNER | REGISTRATION | SPONSOR AND EXHIBIT

Speakers - see the site for the complete list

Steve Schwartz, Founder - Art of Tea / Kristi White, VP Sales Engineering - The Rainmaker Group / Avi Brosch, CEO - Paligroup / Wilhelm Oehl, CXO - Eight Inc. / Zak Normandin, Founder & CEO - Dirty Lemon, The Drug Store (with Iris Nova) / Damon Lawrence & Marcus Carey, Founders - Homage Hospitality / Andrew Fay, President, The Gettys Group / Lynn Easton & Dean Porter Andrews, Founders - Easton Porter Group / Benjamin Edgar Gott, Founder - Boxed Water / Frances Kiradjian, CEO - BLLA & Stay Boutique / Ariela Kiradjian, COO BLLA & Co-Founder - BLLA & Stay Boutique / Aishwarya Iyer, Founder - Brightland / Kyle Glanville and Charles Babinski, Founders - G & B Coffee & Go Get Em Tiger / Larry Korman, President - AKA Serviced Residences / Joey Gonzales, CEO - Barry's Bootcamp / Natalie Kuhn, Executive Vice President & Founding Teacher - The Class by Taryn Toomey / Lisa Odenweller, Founder - Beaming & Jayde / April Uchitel, CEO - VIOLET GREY / Sarah Simon & Tran Wills, Co-Founders - Base Coat Nail Salon / Ariane Goldman, Founder - HATCH & HATCH MAMA / Sara Tan, Senior West Coast Fashion & Beauty Editor - Bustle / Kim Malek, Founder & CEO, Salt and Straw / Nicole Centeno, Founder & CEO - Splendid Spoon / Chelsea Nassib, Founder - Tappan Collective / Coly Den Haan, Founder - Vinovore / Melissa Biggs Bradley, Founder - Indagare

Sponsors

Headline Sponsors: AKA Serviced Residences, Two Roads Hospitality, Greenberg Traurig, SuiteLife Insurance, Rainmaker, The Gettys Group, Luxe Collection, iVvy Venues, Tempur Sealy, Enseo. Conference Sponsors: ITM Mobile, Simple Human, BeyondTV, Eight Inc, LATHER, Black Bow Sweets, Art of Tea, Meier Lake, Allbridge, Westminster Teak, Mill & Thread, Easton Porter Group, MComs, Atomic Design, My Mo Mochi, La Colombe, Aurora Elixirs, Splendid Spoon, Hotpoint Media, The Bosco, Colors Collective, Box Union, HOTEC Design, Four Sigmatic, COOLA, Simply Gum, Good Day Chocolate, Smashmallow, Icelandic Glacial, Skinny Dipped, Supergoop!, HospitalityNet, HotelNewsNow, World Travel Market, LODGING Magazine, eHotelier, NEWH, Hotel Online, Hotel Executive, Hospitality Design, Hotel Business, Hotel Management. Updated regular on the site.

About the Boutique & Lifestyle Leaders Association ( BLLA )

BLLA is the world's most innovative and progressive organization dedicated to the luxury independent boutique and lifestyle industries. The association connects the world's most dynamic executives with cutting edge business and operational insight. BLLA's membership benefits allow access to the world's leading minds in the space through events, research and education. Association members are an integral part of the boutique family, something they love about BLLA. Our mission is to provide leadership and opportunities members as well as a trusted place for consumers to find real boutique hotels and businesses. All resulting in strategic interactions and access to information that helps people and organizations thrive. Join the movement that BLLA gave birth to in 2009 and become a part of something that is truly unique, exciting and inspirational. www.blla.org

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